Hosting conferences is expensive, time consuming and unbelievably stressful. What’s the pay off though? Some leads for your business, profit from ticket sales, brand awareness.
Whatever the goal is, you’ll want to keep the momentum going after everyone’s gone home. The best way to do that is with short snippets of content from your speakers distributed delicately throughout your social media accounts.
By recording the event, you can use this content for years to come as bonuses, a standalone product, a membership site and more. All these ideas more than cover the cost of filming it.
Would you ever dream of not having a photographer at your wedding? The same thing applies here but with the added benefit of being able to profit too.